There are no products in your shopping cart.
- ICCFA CAFÉ
- PET LOSS
- MUSIC LICENSES
- FOR CONSUMERS
- LOT EXCHANGE
- FIND A MEMBER
- INDUSTRY INFO
PLEASE NOTE: TO RECEIVE MEMBER DISCOUNTS, you must be an ICCFA member and logged into your account on the ICCFA website*, or you may call 1.800.645.7700.
*To register as a member on the site, go to the home page, click on "Create New Account" and fill out the form. If your company is a member in good standing, you will be granted membership privileges within 24 hours (but usually within minutes) and will have access to all content throughout the site as well as to ICCFA member discounts.
Also: you cannot earn continuing education credit by listening to recordings. You must attend presentations in person to earn CE credits.
Seminar: "Sales: It's Not a Dirty Word"
From the 2012 ICCFA Annual Convention
You say you're not a salesperson? You say you don't even like salespeople? Well, guess what? You're one of them!
No light bulb gets turned on in any business in the world without a sale being made. In this session, Coleen Ellis will share how looking at sales as "education" will allow you to view the process in an incredibly positive light. You'll learn techniques for selling to both sides of your business—veterinarians as well as families. You'll walk away from this session telling the world you love sales.
Coleen Ellis, CPLP, is founder and president of Two Hearts Pet Loss Center in Greenwood, Indiana, and is co-chair of the PLPA. She holds a Death & Grief Studies Certification with a specialty in Pet Loss Companioning.