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2007 ICCFA University
College of Administration & Management
July 20-25, 2007
University of Memphis
Memphis, Tennessee
Dean: Katherine Scimmi
Return to Introduction Page
Additional Colleges:
Cremation Certification Program (College of Cremation Services)
College of Funeral Home Management
J. Asher Neel College of Sales & Marketing
College of Land Management & Grounds Operations
Master's Program
CEO Program
Download the Registration Form (for all colleges except for Cremation Certification)
Download the Registration Form for the Cremation Certification Program
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Friday, July 20
2:00 - 5:30 p.m.
Registration and Check-in
5:30 - 6:30 p.m.
University Reception
6:30 p.m.
University Dinner
Saturday, July 21
9:00 - 10:30 a.m.
Introduction
Welcome to the College of Cemetery Administration and Management! We'll start our course with an introductory session. You'll have a chance to introduce yourselves to the group, and then we'll set the pace with an overview of the course goals.
10:30 - 11:00 a.m.
Break
11:00 a.m. - 12:30 p.m.
Leading Your Organization Through Changing Times
Katherine Scimmi
This session will include three components:
- To lead or not to lead—When you speak, does your staff listen? Do you demand things of them, or challenge them? And how do they respond? You'll take a look at your leadership style and why it works or doesn't work.
- Capitalizing on change—Change is inevitable. Don't get left in your competitors' dust. Learn ways to turn change into a stimulus for growth.
You'll learn ways to create a flexible, long-range plan for facility growth in order to be responsive to changing market opportunities, reduce the costs of new facility development and maintenance, and optimize the land's potential.
- Innovating and strategizing—Do you have a vision? Find out how to develop and execute action plans for strategic initiatives and how to manage resistance so you can turn your ideas into reality.
12:30 - 1:30 p.m.
Lunch
1:30 p.m. - 3:00 p.m.
Strategic Land Use Planning
Jack Goodnoe
This class identifies the issues and the planning steps that will allow you to make the most efficient and productive use of your cemetery or funeral home's land resources. We'll address the key questions of future land development:
- What information do I need to plan for future development?
- How do I determine the available land's potential for highest and best use?
- What new burial inventory and support facilities should be developed?
- Where and how should these facilities be arranged on the land?
- How can the sales value be increased through good land planning and design?
- What infrastructure will be required to support these facilities?
- How can construction and maintenance costs be minimized?
- In what sequence should these changes be implemented?
- How can public agency approval costs and time expenditures be minimized?
You'll learn ways to create a flexible, long-range plan for facility growth in order to be responsive to changing market opportunities, reduce the costs of new facility development and maintenance, and optimize the land's potential.
3:00 - 3:30 p.m.
Break
3:30 - 5:00 p.m.
Changing Markets/Changing Landscapes
Jack Goodnoe
This session will focus on innovations and directions in land utilization as they relate to changing consumer preferences, including the diverse yet compatible trends toward traditionalism and cremation. We’ll give special attention to the planning and design of garden columbariums and include time for sharing your challenges, successes and lessons learned at your locations.
Sunday, July 22
9:00 - 10:30 a.m.
Avoiding Cremation Liability
Harvey I. Lapin, Esq.
There are two kinds of crematories: those that have been sued and those that will be sued. We’ll review areas of concern when dealing with the cremation customer and provide guidelines for avoiding liability. What are some best practices to incorporate into your standard operating procedure? Where are the areas of greatest risk operating a crematory? How can you minimize your exposure?
10:30 - 11:00 a.m.
Break
11:00 a.m. - 12:30 p.m.
Cemetery Rules and Regulations
Shale P. Lapping, Esq.
This course will focus on both procedural and substantive issues regarding cemetery rules and regulations as they relate to the various aspects of cemetery operations, including administration, sales and maintenance. Come prepared to share your experiences, including how your company distributes its regulations and how you address consumer requests that conflict with those regulations.
12:30 - 1:30 p.m.
Lunch
1:30 - 3:00 p.m.
Trust Fund Investing for the Long Term
Shale P. Lapping, Esq.
This course will address a broad range of investments that impact the management of both preneed and cemetery care funds. It will also address variances in state laws in terms of how these differences can impact an investment program. The course will highlight the need to reconcile the restrictions imposed by state statutes with accepted investment practices in order to provide for the long-term health of a care fund.
3:00 - 3:30 p.m.
Break
3:30 - 5:00 p.m.
Grief: Understanding Your Customers, Your Employees and Yourselves
Katherine Scimmi
Death is inevitable; it is the price we pay for living. Lack of compassion is usually caused by a lack of understanding. Upset families, employees missing work ... why? It is vital that we understand not only the consumer who is grieving, but our fellow employees and ourselves. We will explore our own perceptions, society’s expectations or misconceptions and the realities of grief.
7:00 - 9:00 p.m.
Annual Sports Tournament
Monday, July 23
9:00 - 10:30 a.m.
Chess or Russian Roulette? How to Develop and Implement a Successful Marketing Strategy
John Bolton, CCE
Do you have a marketing strategy? Who do you target, and how? How much should you spend? What can you expect in return? This session will focus on management’s role in successfully developing and implementing a marketing and advertising strategy.
10:30 - 11:00 a.m.
Break
11:00 a.m. - 12:30 p.m.
Dynamics of the Organization
Robert Taylor
Every business requires an organizational structure appropriate to the nature and size of the company. Successful businesses operate according to certain organizational principles, and this session will cover the basic models as defined in current business educational programs.
12:30 - 1:30 p.m.
Lunch
1:30 - 3:00 p.m.
Internal Communications
Robert Taylor
We'll review standard business communications procedures and current technological innovations, including e-mail and other computer networking possibilities. We'll also examine various organizational structures with reference to lines of reporting and their respective implications for communication policies.
3:00 - 3:30 p.m.
Break
3:30 - 5:00 p.m.
Personnel Management:
Hiring, Firing, Motivating
Robert Taylor
Your employees are your most important asset. Today's business environment presents unique challenges because of the high level of inter-industry competition for quality personnel. This session will cover standard business rules for finding, keeping and removing personnel, as well as new ideas for dealing with today's labor market.
Tuesday, July 24
9:00 - 10:30 a.m.
Preventive Employee Relations
Michael Pepperman, Esq.
In today’s complex workplace, employers have to be wary of all the laws on the books that disgruntled employees can use against the company. This seminar will discuss ways to prevent employee lawsuits that can debilitate the operations of a successful company.
10:30 - 11:00 a.m.
Break
11:00 a.m. - 12:30 p.m.
Sexual Harassment
Michael Pepperman, Esq.
What constitutes sexual harassment? What are your responsibilities for preventing it? How do you handle potential claims? Find out answers to these questions and more.
12:30 - 1:30 p.m.
Lunch
1:30 - 3:00 p.m.
Training: The Most Important Skill
Tim Lancaster, CCFE
Our most important duty may well be the most neglected. We’ll take a comprehensive look at training for the cemetery with complete manuals. If you want your staff to perform better, train better!
3:00 - 3:30 p.m.
Break
3:30 - 4:30 p.m.
Open Forum: Best Practices
This is your opportunity to share problems and solutions with your fellow classmates and revisit topics from throughout the course.
4:30 - 5:30 p.m.
Graduation/Reception for Students Completing Four Years
Wednesday, July 25
9:00 - 10:00 a.m.
Open Forum: Best Practices
Continued from Tuesday afternoon.
10:00 - 10:30 a.m.
Diploma and Class Pictures
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