Gary O'Sullivan: PLPA Selling to Survive [audio]
- setting the appointment
- distinguishing your company and its service offerings
- moving the discussion from price to “value”
PLEASE NOTE: TO RECEIVE MEMBER DISCOUNTS, you must be an ICCFA member and logged into your account on the ICCFA website*, or you may call 1.800.645.7700.
*To register as a member on the site, go to the home page, click on "Create New Account" and fill out the form. If your company is a member in good standing, you will be granted membership privileges within 24 hours (but usually within minutes) and will have access to all content throughout the site as well as to ICCFA member discounts.
Also: continuing education credit may not be earned by listening to recordings. You must attend presentations in person to earn CE credits.
Our mission: Providing exceptional education, networking and legislative guidance and support to progressive cemetery, funeral and cremation professionals worldwide.